Show up to every lead first, with the right words.

You get the leads — Ace makes sure none slip. It tells you who’s next and why, ranked by estimated commission at stake (est.), holds a draft in your voice, and lands it as a note + task on the contact in Follow Up Boss.

New account — for team leads, or agents whose team hasn’t connected yet.

Already on a team that runs Ace? There’s nothing to sign up for — Ace signs you in from the Follow Up Boss sidebar automatically. Every teammate who logs into FUB sees Ace. No separate account, no invite email.

From “new lead assigned” to “sent” — without the scramble.

You’re measured on speed and follow-up. Here’s what Ace does at each step so both look effortless.

A lead is routed to you. The clock starts.

The instant the lead lands in FUB, Ace starts a 5-minute response timer — and on paid seats fires an in-app alert to you — the MIT lead-response research window (5-minute response → 21× qualification odds). Nothing is auto-texted; the first reply stays in your hand.

Zillow lead? The playbook is already loaded.

On every Zillow-sourced contact, Ace injects a Live Cadence Advisor into the AI — allowed channels, touch caps, quiet hours — so the draft you ask for is already cadence-aware and compliance-checked. The full Zillow Playbook →

Open the contact — Ace has already read them.

The embed opens on a launchpad built from the model’s read of that person — scores, signals, and history — before you type a word. No re-reading the whole timeline to remember where things stand.

Work the Up-next queue between showings.

Your book, ranked — biggest estimated commission at stake (est.) first, with the why on every row. Each entry holds the drafted message; one tap copies it and opens the contact in FUB, where the note + task are already written.

On the road, Ace rides along.

With an Ace Pro seat, the same assistant works inside Claude and ChatGPT on your phone, and voice in the FUB embed is hands-free while driving — read-only by design: Ace answers and prepares, you tap Send.

The thread follows you back to your desk.

AceMemory carries the thread across surfaces — the triage you start in Claude on your commute is already waiting when you open Follow Up Boss at your desk. And because drafts land as notes + tasks in FUB, your follow-up work is visible to your team lead without you writing a single recap.

The parts of Ace that do your job’s hard parts.

Speed, the right words, and follow-up that never falls through — without extra busywork.

Every seat

Speed-to-lead timer + alerts

New lead in FUB → the 5-minute timer and cadence advisor run on every seat; the alert to your notification bell — with escalation if it slips past SLA — rides on paid seats (Ace & Pro). Ace is a tracker, not a sender — it makes sure your hand has everything it needs in seconds, and you own the send.

Every seat

Drafts calibrated by real research

Every draft is calibrated against published research — MIT speed-to-lead, Cialdini persuasion principles, the Boomerang 40M-email reply-rate study, Gong’s specific-time CTA data — plus a Fair Housing scan that’s regression-tested in CI. In your voice, and never auto-sent: you review every message.

Every seat

Contact intelligence on the launchpad

Open a contact and Ace starts from the model’s read of that person. Ace Win Score (a 0–100 rank of the contact’s calibrated win probability within your book — 100 = your hottest contact) and Ace Churn Risk are written into FUB fields free on every account — so you and your smart lists see the same signal Ace ranks by.

Ace Pro

Voice, hands-free and read-only

Between showings or on the drive: ask what’s on your calendar, get lead summaries, have a follow-up drafted. Voice is read-only by design — Ace answers, summarizes, and prepares; you tap Send when you’re ready. A Pro-seat capability.

Paid seats

The standalone Companion workspace

Paid seats can run Ace on its own — phone, tablet, or desktop, no Follow Up Boss tab open — via a one-tap magic link at followupace.com/companion/login. Ace seats get the NOW list, alerts, and tasks; Ace Pro unlocks the full workspace, including the My Tools hub — your Lead Magnet share link and a “Share my day” card you can post after a good one (opt-in preview, nothing goes out until you approve it). Free seats use Ace inside FUB. On iPhone and iPad there's also the free Follow Up Ace app on the App Store (iOS 15.0+) — push alerts when a lead is assigned to you, and one-tap texting from your own number that logs straight back to FUB. No Android app today; Android and desktop use the browser Companion. How the whole loop works →

Any team

Mixed plans on one team

Your plan is yours. Each agent on a team can be on a different plan — Free, Ace, or Pro — on the same account. You can be the one Pro seat on a free team, or the free seat on a paid one. Either way, Ace shows up in your FUB sidebar.

Every seat

Ace Smart Lists, ready in your FUB

Ace deploys nine free Smart Lists straight into your team’s Follow Up Boss: five daily-work lists for never-contacted leads, hot leads, high-value contacts going cold, churn saves, and slipping-away contacts, plus four capture-signal lists for unrepresented open-house buyers, neighbors, proven advocates, and calculator budgets. Each is pre-ranked so the top row is your next call; Ace Trove adds five more intelligence lists, for fourteen total. No setup on your end.

Every seat

Your Lead Magnet share link

Your team publishes a branded report page — home equity (est.), local market, seller timing — and you share it from the Companion’s My Tools hub with a ready-to-post caption. On paid seats you get a personal link, and leads captured through it are assigned to you in Follow Up Boss automatically; on free accounts everyone shares the team link and leads route through your team’s Lead Flow. See Lead Magnets →

Every seat

Debrief with Ace — the paperwork does itself

After a showing or listing appointment, Ace pings you — in the app, never by text — and asks how it went. You answer in plain language (“went great, they want a second look Saturday”) and Ace writes the outcome, the debrief note, and the follow-up task into Follow Up Boss for you. Your pipeline stays honest without you ever opening a form — and your team lead's Appointment Follow-Up view shows the loop closed.

Usually: nothing. Your seat comes from your team.

Ace is free for every agent on a connected account, and on most teams the team lead buys the paid seats.

Free
$0 forever

Every agent on a connected account: Ace chat inside FUB with 15 AI messages/day, Fair Housing-trained drafts, and live Win Scores on your contacts. No credit card.

Ace
$25 / seat / mo

Unlimited messages, Daily Brief, activity dashboard, real-time notifications — plus the standalone Companion NOW list, alerts, and tasks.

Ace Pro
$55 / seat / mo

Everything in Ace plus voice, the Claude & ChatGPT Connectors, the Zillow Playbook, and the full Companion workspace.

How agents usually get a paid seat: seats come from your team lead, or start free and ask for an upgrade. If your team doesn’t cover your seat, you can upgrade yourself from inside Ace; seats your team pays for are managed by your admin. Full details on the pricing page.

Questions agents ask

Open any contact in Follow Up Boss and look for Ace in the sidebar — you already have a free account. Ace signs you in from your FUB session automatically: no separate signup, no invite email, no password. If you don’t see it, ask your admin to enable the embedded app in FUB.

Yes. Plans mix freely on one team — each agent can be on Free, Ace, or Pro independently. Your admin can upgrade your seat, or if your seat isn’t team-paid you can upgrade it yourself from inside Ace.

Drafts are yours. Every message Ace writes is reviewed and sent by you — nothing auto-sends, and there’s no approval queue where a broker screens your outgoing drafts. What your team lead sees is the record every agent already produces in Follow Up Boss: activity, notes, tasks, and response times.

On accounts with Ace Trove, team leads get a Team Cockpit built from what’s already logged in Follow Up Boss — per-agent production, first-response times, and deals that need attention. That cuts your way: when you answer the 9-minute Zillow lead in 3, that speed is visible without you writing a recap. It reads your FUB activity; it doesn’t watch your screen or read drafts you haven’t sent.

The queue knows who’s next. The draft is already written.

Be first to every lead.
Starts free.

If your team runs Ace, open Follow Up Boss — you’re already in. If not, start free and show them what fast looks like.

Free forever • No credit card • No separate login on connected teams