Email Automation
Send emails directly through your connected Gmail account, create and merge templates with contact data, generate AI-drafted messages based on contact history, and track opens, clicks, and bounces — all from a single conversation without switching between FUB, Gmail, and your template library.
Available MCP Tools
Search or browse the tools in this category.
Send Email
Drafts an email through the agent's connected Gmail account for the agent to review and send. Takes personId, to[{email,name}], subject, and bodyHtml. Once sent, the email appears in the FUB timeline and the recipient's inbox.
Send an email to Sarah Johnson thanking her for attending the showing yesterday and include the property details for 500 Oak Lane
create_template
Create a reusable email template with name, subject, and body. Supports merge fields like %contact_first_name%, %agent_first_name%, %agent_phone% that auto-fill with real data.
Create a new listing alert template that greets the contact by first name and includes a link placeholder for the property
merge_email_template
Render a template with real contact data by providing templateId and personId. All merge fields get replaced with actual values so you can preview before sending.
Preview my Just Listed template filled in with David Park's contact info
ace_action_draft
AI drafts an email using the contact's full history. Specify personId, topic (introduction, follow-up, still-buying, cold-lead, or custom text), and type: email. The AI reads notes, past interactions, and context to write a personalized message.
Draft a follow-up email to the Hendersons based on our last conversation about their home search
fetch_templates
List all available email templates with their IDs, names, and subjects. Paginated with limit and offset.
Show me all my email templates
fetch_em_events
Follow Up Boss does not expose full email bodies through its API, so Ace can't read the content of past emails — but you get delivery, open, click, and bounce events per contact, which is usually the signal you actually need.
Which contacts opened my market update email this week?
sendEmail
Draft and send email through your own connected Gmail — from your address, in your voice, logged to Follow Up Boss automatically.
Draft a follow-up email to the Garcia family about the inspection timeline
How to Get Started
Connect your Gmail account through Follow Up Boss settings (required to draft and send emails)
Ace automatically accesses your FUB email templates and contact data
Start sending emails, creating templates, and generating AI drafts through conversation
Track engagement with opens, clicks, and bounce monitoring
Real-World Applications
Personalized Outreach at Scale
Use ace_action_draft to draft personalized emails for each contact based on their unique history — property preferences, past conversations, and timeline stage. The AI reads the full contact record so every email feels hand-written, not templated. Review and send in seconds.
Template Management Without the GUI
Create, preview, and manage email templates through conversation. Build templates with merge fields, test them against real contacts using merge_email_template, and iterate on the copy without navigating FUB's template editor. Keep a library of proven templates for every scenario.
Email Engagement Tracking
Monitor which contacts are engaging with your emails using fetch_em_events. See who opened your market update, which links got clicks, and identify bounced addresses that need updating. Use engagement data to prioritize follow-ups — warm contacts who opened get a call, cold ones get a re-engagement sequence.
Morning Email Blitz
Start your day by asking Ace to draft follow-up emails for your hot leads. The AI generates personalized messages for each contact using their history, you review and approve, and Ace sends them through your Gmail. Ten personalized emails sent in the time it takes to write one manually.
Frequently Asked Questions
Do emails actually send, or just log in FUB?
Ace drafts the email for your review, then sends it through your connected Gmail account once you approve. Recipients receive the email in their inbox, and it appears in the FUB timeline as a sent email — not just a log entry. The email comes from your actual email address so replies go directly to your inbox.
How do merge fields work in templates?
Templates support FUB merge fields like %contact_first_name%, %contact_last_name%, %agent_first_name%, %agent_phone%, and more. When you use merge_email_template with a personId, all merge fields get replaced with that contact's actual data. This lets you preview exactly what the recipient will see before sending.
How does the AI email generation work?
Ace's draft tool (ace_action_draft) reads the contact's full FUB record — notes, past emails, texts, appointments, stage, tags, and custom fields. It then drafts a contextually appropriate email based on the topic you specify. You can use preset topics like introduction, follow-up, still-buying, or cold-lead, or provide custom instructions for exactly what you want to say.
Can I track if someone opened my email?
Yes. The fetch_em_events tool returns email marketing events including deliveries, opens, clicks, and bounces. You can filter by personId to see a specific contact's engagement, or pull all events of a certain type to see who's engaging with your campaigns. This data helps you prioritize which contacts to call next.
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