What HouseWhisper Gets Right - and Where an Embedded FUB Assistant Goes Further
AI tools are transforming real estate workflows, helping agents manage leads, communicate with clients, and save time. Two standout solutions are HouseWhisper and Ace AI. While HouseWhisper offers broad CRM compatibility and automates tasks like follow-ups and lead prioritization, Ace AI is deeply integrated with Follow Up Boss (FUB), providing tailored automation and advanced features directly within the CRM.
Key Highlights:
- HouseWhisper: Simplifies CRM updates, lead management, and follow-ups for multi-CRM users. It’s easy to use, requires no extra training, and supports voice/text commands.
- Ace AI: Exclusively designed for FUB, offering built-in voice and chat tools, context-driven automation, and affordable pricing starting at $25/user/month.
Quick Comparison:
| Feature | HouseWhisper | Ace AI |
|---|---|---|
| CRM Integration | Works with multiple CRMs | Exclusively for Follow Up Boss |
| Setup | May require extensions/logins | Directly embedded in FUB |
| Voice/Chat Assistant | Basic voice/text commands | Advanced voice/chat tools in CRM |
| Automation Depth | Task reminders, follow-ups | Context-aware workflows, data-driven actions |
| Pricing | Not disclosed | $25/user/month (Ace) or $55/user/month (Pro) |
Bottom Line:
If you use multiple CRMs, HouseWhisper is a solid choice for general automation. But if Follow Up Boss is your main CRM, Ace AI’s deeper integration and smarter features make it the better option for efficiency and productivity.
A virtual assistant built into your real estate CRM - Carrot CRM AI

HouseWhisper: Main Features and Benefits

HouseWhisper supports over 4,000 agents across the country by automating follow-ups and simplifying client communication. It bridges the gap between homeowners' high intent to reuse agents (88%) and the much lower actual reuse rate (21%). Here's a closer look at how its features make workflows more efficient.
Automated CRM Task Management
At the core of HouseWhisper is its ability to handle CRM tasks automatically. It takes over repetitive tasks like updating CRM records, tracking appointments, logging notes, and sending reminders. By managing lead stages, creating tasks, and ensuring records are accurate across platforms, HouseWhisper ensures no critical client details are overlooked - even during the busiest times.
"HouseWhisper has made our system and agents way more efficient. Our agents’ databases are much more organized and up to date with notes and accurate stages. Our agents love the ability to update our CRM on the go without having to log in. HouseWhisper makes our staff's job of training agents on our system much easier as well. The reminders about updating stages and setting tasks are great ways to help our agents build good habits of keeping the CRM up to date. This is a huge time saver for our staff!"
– Nathan Buttrick, Director of eCommerce at Carolina One Real Estate Services
Simple Interface and User Experience
HouseWhisper's intuitive design encourages widespread use. Its plug-and-play setup eliminates the need for creating new accounts, installing software, or undergoing special training. The platform integrates seamlessly with existing CRMs and calendars, allowing agents to interact with it as they would with a human assistant. Agents can call or text HouseWhisper to update tasks, set reminders, or log notes, with voice memos transcribed and synced directly to their CRM.
Lead Management and Follow-Up System
HouseWhisper takes lead management to the next level by prioritizing leads based on engagement and potential. It tracks client behavior to identify promising opportunities and automates follow-up messages to keep communication timely and personalized. By doing so, it addresses a key sales insight: 50% of non-essential sales happen after the fifth contact.
"HouseWhisper's personal AI assistant cuts out manual work, from updating notes and lead stages to drafting follow-ups. It has quickly become our agents' favorite tech."
– Lauren Bowen, Chief Operating Officer at Robert Slack
The platform also ensures agents never miss a beat by monitoring appointment schedules, tracking lead status changes, and flagging key details that need immediate attention.
Easy Access for All Skill Levels
HouseWhisper is designed to be accessible to everyone, regardless of technical expertise. There are no extra logins, installations, or training sessions required. Agents can interact with it through voice calls or text messages - methods they’re already familiar with.
"HouseWhisper doesn't just automate tasks - it honestly feels like getting help from a real teammate."
– George Laughton, Co-Founder of My Home Group
For teams that are growing, HouseWhisper scales effortlessly without adding technical complexity. As Jeff Biebuyck and Dana Olmes, Founders of Frontgate Real Estate Team at Compass, explain:
"With our team of 27 and growing, we're constantly juggling tasks and client needs, and HouseWhisper steps in to fill the gaps. It's like having your very own AI assistant that knows just what to do next."
– Jeff Biebuyck and Dana Olmes
How Ace AI Goes Beyond HouseWhisper

While HouseWhisper provides solid automation across various CRM platforms, Ace AI focuses solely on Follow Up Boss. This targeted approach allows for deeper integration and smarter automations, offering capabilities that general-purpose tools simply can't match. The result? A smoother, more efficient workflow tailored specifically to Follow Up Boss users.
Built-In Follow Up Boss Integration

Ace AI is seamlessly embedded within Follow Up Boss - no extra logins, no Chrome extensions needed. As soon as you open Follow Up Boss, Ace AI is ready to go. This tight integration means you don’t have to juggle between platforms or manage multiple accounts. It’s designed to align with your CRM’s unique structure, workflows, and communication habits. Plus, it includes a centralized admin interface for easy management of settings, performance tracking, and ensuring everything runs smoothly.
Voice and Chat Assistant Inside Your CRM
Ace AI takes things up a notch with its built-in voice and chat tools, all accessible directly within Follow Up Boss or through the Ace Anywhere app. This hands-free functionality lets agents update their CRM without the hassle of logging in or navigating through multiple screens. Using advanced text-to-speech and speech-to-text technology, agents can dictate notes, draft follow-ups, and even ask questions about leads - all in natural language. Ace AI doesn’t just perform these tasks; it confirms updates, suggests next steps, and keeps the workflow moving effortlessly.
Automated Follow-Up and Task Creation
Ace AI goes beyond basic task management by automating follow-ups with precision. It records calls, sets tasks, and crafts personalized messages using data from your CRM. By analyzing relationships between data points, Ace AI generates context-driven insights, ensuring follow-ups are relevant and tasks are prioritized effectively. This frees up agents to focus on building client relationships instead of getting bogged down by repetitive data entry.
Affordable Pricing for Teams of All Sizes
Ace AI keeps things straightforward with two pricing tiers: Ace at $25 per user per month and Ace Pro at $55 per user per month, both offering volume discounts. This transparent pricing makes advanced AI tools accessible to small teams and large brokerages alike. Built specifically for Follow Up Boss, Ace AI delivers enterprise-level functionality without the steep price tag or unnecessary complexity often tied to high-end AI solutions.
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HouseWhisper vs. Ace AI: Feature Comparison
Choosing between HouseWhisper and Ace AI boils down to understanding the specific needs of your team and how each tool aligns with your CRM setup. Here's a closer look at how they stack up.
Side-by-Side Feature Comparison
| Feature | HouseWhisper | Ace AI |
|---|---|---|
| CRM Integration | Full API access to Follow Up Boss | Exclusively integrated with Follow Up Boss |
| Setup Requirements | May need Chrome extensions or separate logins | No extensions required – directly embedded |
| Voice Assistant | Offers text or voice commands for updates | Includes built-in voice and chat assistant |
| SMS & Call Access | No access to SMS or call recordings after May 7, 2025 | Full access to communication history |
| Automation Depth | Smart check-ins, task reminders, follow-up prompts | Context-aware task creation and workflow automation |
| Learning Capabilities | Basic CRM activity recognition | Adapts to team workflows and communication patterns |
| Pricing | Not specified | $25/user/month (Ace) or $55/user/month (Ace Pro) with discounts for volume |
| Target Users | Designed for multi-CRM users | Ideal for Follow Up Boss users seeking deep integration |
What Sets Ace AI Apart?
Ace AI stands out by focusing exclusively on Follow Up Boss, delivering precise automation and seamless integration. This specialization allows Ace AI to analyze workflows, templates, and sales processes in detail, offering tailored assistance that generalist tools like HouseWhisper can't match.
The results speak for themselves: Ace AI users reported a 27% increase in conversion rates within the first month. Teams also saved over 10 hours per week with its email drafting feature alone.
Workflow Simplicity
While HouseWhisper offers features like smart check-ins and task creation, Ace AI's direct embedding into Follow Up Boss eliminates the need for extensions or platform switching. Real estate professionals can update their CRM effortlessly through natural conversation, making their workflow smoother and more intuitive.
Data-Driven Actions
Ace AI goes beyond basic task reminders by analyzing data within Follow Up Boss - such as communication history, deal statuses, and contact details - to suggest actions and prioritize follow-ups. This makes it an indispensable tool for teams looking to maximize their productivity and stay ahead in a competitive market.
Which One Should You Choose?
If your team uses multiple CRMs or you're not fully committed to Follow Up Boss, HouseWhisper's broader compatibility might be a better fit. However, if Follow Up Boss is your primary CRM, Ace AI's deep integration and advanced features are hard to beat. It’s all about aligning the tool with your specific CRM strategy to achieve the best results.
How Real Estate Teams Can Use Ace AI
Real estate teams aiming to get the most out of their Follow Up Boss investment can tap into Ace AI's built-in integration to make daily operations smoother and more efficient. Here's how Ace AI transforms routine CRM tasks into meaningful actions.
Ace AI takes the hassle out of CRM updates. With its voice and chat assistant, agents can update records, schedule tasks, and draft messages directly within Follow Up Boss - no need for extra logins or external tools. The time saved here can be reinvested in generating leads and building stronger client relationships.
Its context-aware automation is another game-changer. By analyzing existing CRM data - like notes, calls, texts, and website activity - Ace AI highlights relevant talking points for client interactions. This ensures agents always have the right information at their fingertips.
The admin dashboard also allows teams to tailor Ace AI to their needs. From writing styles and tone preferences to specific instructions for tasks, it ensures all communications align with your team's brand personality.
To get started, focus on automating repetitive tasks. Ace AI can handle follow-up sequences based on lead behavior, create personalized emails and texts, and schedule appointments with action plans. Over time, it learns your team's unique Follow Up Boss setup, making its suggestions even more effective.
Main Points to Remember
Here are the key highlights of using Ace AI for your real estate team:
- Tailored for Follow Up Boss: Ace AI is exclusively designed for Follow Up Boss, offering precise automation that aligns with your workflows, templates, and sales processes. Teams can start using its advanced AI features right away with their existing credentials.
- Affordable Pricing: Advanced AI automation is available for $25 per user per month, with volume discounts making it accessible for teams of all sizes.
- Smart Learning: Ace AI continuously improves by analyzing how Follow Up Boss tags, stages, action plans, and automations connect. This ensures that its recommendations are always based on real CRM activity, leading to more relevant communication, timely follow-ups, and better conversion rates.
For real estate teams, Ace AI is more than just a tool - it’s a way to work smarter and achieve better results with less effort.
FAQs
How does Ace AI's integration with Follow Up Boss boost real estate team productivity compared to tools like HouseWhisper?
Ace AI works hand-in-hand with Follow Up Boss to enhance productivity by providing integrated CRM features that streamline workflows and cut down on manual tasks. Unlike external tools like HouseWhisper, this built-in solution offers real-time data updates and customized automation directly within the CRM. The result? Faster response times and more precise follow-ups.
By simplifying operations and reducing mistakes, Ace AI enables real estate teams to stay on top of their game, prioritize client relationships, and close deals with greater efficiency. It's a game-changer for anyone looking to make the most out of their CRM.
What features make Ace AI the ideal choice for teams using Follow Up Boss as their CRM?
Ace AI works effortlessly with Follow Up Boss, aligning with your CRM's setup to simplify your workflow. It takes care of repetitive tasks, offers real-time AI support, and even responds to voice commands, giving your team more time to strengthen client connections.
By using Ace AI, you can simplify follow-ups, boost accuracy, and improve productivity - all while making the most out of your Follow Up Boss CRM.
How can Ace AI help improve client follow-up and boost conversion rates?
Ace AI can transform how real estate professionals handle client follow-ups, driving better conversion rates with the power of intelligent automation. It simplifies the process by creating personalized follow-up sequences, delivering quick responses to leads, and keeping tabs on interactions in real time. This ensures consistent communication and eliminates unnecessary delays.
By taking over repetitive tasks and refining the lead nurturing process, Ace AI allows agents to dedicate more time to building meaningful client relationships. The result? Faster response times and a noticeable boost in sales outcomes. In fact, studies show that tools like Ace AI can increase conversion rates by up to 30%, making it a game-changer for professionals looking to maximize productivity and results.